In late October 2019, Women's Health Victoria launched two reports on progressing gender equity in advertising as part of an ongoing project, with the disappointing news that people recognise that they often encouter sexist advertising but don't know what to do about it. Reema Rattan speaks to two women involved in the work and representations of women in advertising more broadly. Mandy MacKenzie is a project officer from the health promotion and support service who worked with Dr Lauren Gurrieri, senior lecturer in marketing at RMIT, on researching and writing Community Responses to Gender Portrayals in Advertising: A Research Paper and Addressing and Preventing Sexist Advertising: An Analysis of Local and Global Promising Practice. 

To make a complaint about advertising you've encountered, visit the Ad Standards website.